1. 63% of Sandberg’s followers are female.
PeekAnalytics
That’s a significantly higher percentage of female followers than the average Twitter user has, according to an analysis of Sandberg’s Twitter base by audience measurement firm PeekAnalytics, provided exclusively to BuzzFeed.
2. 29% of them make more than $100,000 a year.
PeekAnalytics
Sandberg has 1.3 times as many followers making over $100,000 as the average Twitter user does.
3. 2% of her followers went to (or currently go to) Ivy League schools.
Which may not seem like a lot, but it’s more than one and a half times the average.
4. Her Twitter audience is 283 times more influential than average.
Allison Joyce / Getty Images
PeekAnalytics measures influence by how well-connected Twitter users are across sixty social sites. And like Sandberg herself, her over 54,000 followers are very well-connected indeed.
Read more: http://buzzfeed.com/annanorth/sheryl-sandbergs-twitter-audience-is-high-earning-influentia
Sheryl Sandberg"s Twitter Audience Is High-Earning, Influential
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